Cozy Coffee Co.

The Cozy Coffee Company is a brand I created to design a logo and packaging for.

For this company I wanted to focus on organic, simple, and fun shapes to reflect a brand that is modern, minimalistic, and eco friendly.

I created a font for the logo with my own handwriting and through customization in Illustrator. I wanted the font to feel approachable and handmade to reflect the brand identity of the coffee shop.

The colors are neutral. Brown, cream, and white are the main three colors used in their branding. These colors were chosen to represent coffee beans and a simple aesthetic.

I designed a primary logo, submark, and brand mark, giving the company multiple designs to choose from based off of their needs.